Ever wondered why your campaigns are driving clicks but not results? Digital performance is arguably the most measurable and accountable marketing activity and can reap great returns on investment. However, if not managed well, it can often fall short of expectations. From an eagle view, it isn’t always easy to
The transition towards the new Google Adwords comes with a new name “Google Ads” and a dashboard experience with newer capabilities and a phase out of a few previous resources. The main purpose of this change is to help assist advertisers with the ever-growing complexities of paid search advertising by
Google Ad Grants is a donation program that provides up to $10,000 advertising per month to eligible Non-Profit organizations. In 2018, there has been new changes to the Google Ad Grants ad requirements.