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Native Advertising

WHAT IS NATIVE ADVERTISING?

Native advertising is the use of paid ads that match the look, feel and function of the media format in which they appear. Native ads blend with the visual look and content of the page on which they appear and are less disruptive to the user experience on the site.

What are the benefits of USING NATIVE ADVERTISING?

It amplifies your brand visibility

It is an effective channel to distribute your content and expand your audience reach.

It can increase your exposure allowing you to reach new, targeted audiences on social media or publisher websites.

Subtle native advertising can generate higher engagement than standard display ads.

It is less disruptive and exposes the reader to the content without standing out intrusively like some other forms of advertising.

You can attract customers more naturally without directly approaching them or fighting for their attention.

Content can be placed on premium publisher sites that may otherwise be out of the advertising budget reach of smaller advertisers.

Campaigns can be AB tested, measured and optimised towards the best performing creative achieving a better return on investment.

How PayPerClick Can Help

PayPerClick are experienced in setting up, managing and tracking ad campaigns using various Native Advertising platforms. We can provide recommendations on the best channels for your specific objectives and budget and we will closely track and optimise your campaign performance and provide accountable, transparent reporting.

Get Started Today

For more information about how PayPerClick can assist your company using Native Advertising call +61 2 9970 8486 or contact us.