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Google Remarketing

Remarketing

Google Remarketing helps you advertise to online users who have visited your website or used your smartphone app before, even if they didn’t make a purchase. Your ads can appear and reappear as these users browse websites that are part of the Google Display Network, or as they search using terms that match your specific keyword lists.

You can even take it one step further with Dynamic Remarketing, by including specific products or services that people have viewed before, or just remarket to mobile apps, Google searches and videos users.

How it works

Google remarketing allows advertisers to specifically target groups of users who are more likely to make a purchase online as they have already shown an interest in the product or service.

Remarketing campaigns generally have different objectives and goals to a straight Search campaign however it can be very easy to waste money remarketing if it is not setup and managed correctly. PayPerClick are experienced in getting the most out of the Google Remarketing and will manage and track your campaign budget and performance.

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Benefits of using Google Remarketing

Bring customers back to your website

Target customers based on certain criteria using specific advertising campaigns

Increase sales by driving people to your website when they are most likely to buy, just after they have visited your website or have searched for your product

Expand your reach by marketing to users who search websites in the Google Display Network

Understand where your ads appear, how they are performing and what price you are paying

Get Started Today

For more information about how PayPerClick can assist your company using Google Remarketing call +61 2 9970 8486 or contact us.