Google Ads – Primary and Secondary
A critical part of campaign optimisation is ensuring that the platform algorithms are optimised for the
Daily Trend Sheets – Eye on the Prize
Every client at PayPerClick has a daily trend sheet. CHECK THE DAILY… is the morning catchphrase.
PREVENT & SOLVE DIGITAL PERFORMANCE ISSUES
There are a lot of layers of complexity in digital marketing – we have to constantly
GA4 Stole July: Navigating the Labyrinth
July 2023 Newsletter – Better Late Than Never Greetings, digital crusaders! Welcome to the latest edition of
Content Marketing Articles – Creating Content That Counts
If your marketing strategy currently includes the creation of content articles, it's important to check in
Sue discusses 20 years of Digital Marketing
"Australian businesses are losing $5.46 billion in marketing wasted budgets like it's ludicrous." - Sue Blatchford We
GA4 the Time is Now
Fellow business owners and marketers – we can no longer bury our heads in the sand
A Big Agency Built Our Website – so why do we have no traffic?
Last week I met with a fantastic organisation that is providing a service to a niche
Content Audits – Why You Need One Now!
A content audit is a quantitative and qualitative look at the existing digital assets for a
The 10 Problems with SEO
Where do I start. SEO is the most complained about service when I speak with prospective
The Year in Review
Evaluating Digital Performance As one year comes to a close and we move into another it’s that
Top Digital Creative Mistakes
Does your Digital Creative Convert? Everyone gets super passionate and opinionated when it comes to creative. What