Google AdGrants For Not For Profits
In 2019, PayPerClick helped our Not For Profits (NFP) clients take advantage of over $450,000 in FREE DIGITAL MEDIA provided by the Google Ad Grants programme. The Google Ad Grants programme provides eligible not for profit organisations with up to US$10,000 in free Google media spend per month on Google AdWords
Is Paid Search Dead?
We’ve been in the Search Engine Marketing business for over 15 years and today, we find ourselves increasingly challenged by our existing and potential customers on whether or not Paid Search, particularly on Google, has had its heyday and is still relevant. When Paid Search was in its infancy, it was
Stop Wasting Money on the Wrong Traffic
Ever wondered why your campaigns are driving clicks but not results? Digital performance is arguably the most measurable and accountable marketing activity and can reap great returns on investment. However, if not managed well, it can often fall short of expectations. From an eagle view, it isn’t always easy to