What Makes an Ad Actually Work – Anatomy of a Good Ad
You only have a few seconds—if that—to stop the scroll and get your message across. Miss the mark, and your ad fades into the background noise of the feed. It's what we call banner blindness, and it's real. People tune out anything that looks like “just another ad.” At PayPerClick, our
Sue Blatchford on CUB Podcast
CLUB OF UNITED BUSINESSES PODCAST I had the unexpected pleasure of joining the Club of United Business podcast! You will find a snippet here: Club of United Business (CUB) and Daniel Hakim. Spotify: https://lnkd.in/gu25QuKg Apple: https://lnkd.in/ggCgrBHr Website: https://cub.club/podcast/219-sue-blatchford-mastering-pay-per-click-strategies/ Daniel Hakim did an amazing job putting me at ease, even with zero prep time, as we dove