AI Optimisation: The Future is Now
The way people discover businesses online is changing fast. Search is no longer just about keywords and rankings, it’s about how artificial intelligence tools like ChatGPT, Perplexity, and Google’s Search Generative Experience (SGE) read, understand, and present your content.
That’s where AI Optimisation comes in. At PayPerClick, we specialise in aligning websites with the new rules of search. By making your content clear, conversational, and structured for machine learning, we help your brand stay visible and credible in an AI-driven world.
This infographic highlights how AI optimisation works, why it matters for future-proofing your website, and the practical steps we take to make sure your business shows up where it counts.